Rocco Guarino is a Los Angeles-based songwriter, producer, and director. He has been entrusted by some of the biggest names in entertainment to create content that represents their image and brand. What brought Rocco to his current path began in Hudson Valley, NY, with his first guitar at the age of twelve. By sixteen, he was producing the band he played bass and keyboards in, and designing the artwork.
This evolved into a passion for imagery, which led him to LA in 2002 where he was the official videographer for rock supergroup Velvet Revolver for the life of the band. Rocco went on to work with many of his idols, directing their videos and producing their music.
In 2014 he partnered with his friend Scott Weiland (Stone Temple Pilots) to transform Scott's Lavish Studios from a private studio into a commercial recording facility, while serving as Chief Engineer. In January of 2019 Rocco was tapped by Rami Jaffee of Foo Fighters to serve as Chief Engineer of his Fonogenic Studios.
Photography is another one of Rocco's passions, and his photos have been featured in Billboard Magazine, Bass Player Magazine, Penthouse, Entertainment Magazine, retail packaging, album art, and outdoor billboard campaigns in NY and LA.
Rocco creates in a variety of mediums; from directing critically acclaimed short films and VH1 Top-10 music videos, to producing American Idol finalists, his love for telling stories continues to draw him to a diverse group of artists and clients in need of a hands-on guiding force.
Rocco’s interest in keeping the arts accessible to everyone led him to work with non-profit organizations Adopt The Arts and Global Sound Lodge. He has also worked with non-profits Animals Asia and PARS Equality Center. Rocco is a voting member of The Recording Academy (The Grammys), and is on the Advisory Board of the Ocean County Vocational Technical School in NJ.